IT IS ALL ABOUT MARKETING
MARKETING PLAN FOR LISTINGS.
It is no secret that home sellers in the Washington Metropolitan area face a real estate market that is wide and varied. Some counties and communities are experiencing a strong seller’s environment with more demand than supply. Yet, there are also sectors still experiencing a buyer’s market. There is also the region’s rapid growth, with new residents arriving from far-flung places, as well as mass transit changes, new residential construction and large areas of commercial redevelopment.
Marketing one’s home for sale does not call for a one-size-fits-all approach!
Our Marketing Plan
At District Partners at Compass, we’re committed to helping you navigate the busy waters when you decide to take the next step toward selling your home. Our comprehensive marketing plan will get your property seen by thousands of motivated buyers. We’ll also target the right kind of buyers.
That means a multifaceted approach combining tried-and-true traditions with all of the latest cutting edge technology. Did you know that 42 percent of all real estate sales now come from the internet along? And, that over 80 percent of all buyers start their home search online?
On the other hand, 34 percent of all sales still come directly from real estate agents and their individual efforts. Even the old tried-and-true front yard signs still bring in 10 percent of all sales. Be thankful for drive-by shoppers!
The Right Price
We will quickly assess your unique property and create a custom marketing plan. That includes an effective price. After all, a well-priced home will often generate competing offers and that drives up the final sale value. How often have you heard a buyer say, “I was outbid once again?” That is music to a seller’s ears.
Our market analysis includes the most actively searched prices and home values in your particular area, including recent closings, active listings and those that have expired. But while history informs us, it is not the only factor. It’s also important to use forward thinking. What trends are currently taking place? And what about seasonal cycles?
While creating your marketing plan, we will develop a listing that emphasizes its most unique, attractive and sellable aspects. It is then time to put your home in front of buyers, establishing it on the local Multiple Listing Service (MLS) as well as numerous other websites, including Trulia, Redfin, Zillow, Craigslist and many more.
We also utilize social media, massive email blasts, virtual tours, our own exclusive websites, unique 1-800 numbers for each property, plus new listings sheets and real estate publications. In addition, our very own nation-wide network of professional real estate contacts and buyers will be alerted to your listing.
Effective Internet Marketing
Any seller or real estate professional not taking full advantage of all that the worldwide web has to offer, is losing out on a precious asset. In today’s rapid-click world, attention spans are shorter and real estate buyers are apt to endlessly scroll through listings.
It’s important to grab the viewer’s attention, and to hit them from a wide range of internet angles.
The Best Deal
There are no hidden fees or agendas at District Partner. We’re here to sell your home as fast as possible for the best price and most favorable closing terms. Everything is clearly spelled out and we’ll also gladly take the time to go over any questions, thoughts or concerns. Your success is our success, and while that may seem like a standard cliché, it really is true. We are in the business of long term relationship building and positive word of mouth.
As your real estate partners, we’ll be with you every step of the way—from the earliest conversations to the closing itself.
To learn more, call District Partners at Compass, 202-798-3600.
Simply fill out this form to receive your free home evaluation. Our experienced real estate team will review your home's details, and provide you with an up-to-date Comparable Market Analysis.
